In the legendary winter sports destination of Sölden in the heart of the Ötztal Alps, you’ll find THE SECRET, a mystical and magical resort that opened its doors in March 2022 following extensive renovation and expansion work. For guests who are looking for both a cosmopolitan atmosphere and a retreat in nature, the modern lifestyle hotel is the place to be.
Skiing
When the temperatures drop and the first snowflakes fall, the winter sports equipment is unpacked as it is every year. Whether skiing, snowboarding or tobogganing – this year, the new ski goggles from Austrian trend brand FR!TZ EYEWEAR will be with you everywhere. The combination of stylish design and top quality workmanship ensures perfect vision in a variety of conditions. The ski goggles also make a fashionable and sporty Christmas present for last-minute buyers.
At the entrance of the South Tyrolean Puster Valley, a small village extends with 17 lovingly designed and furnished nature chalets ranging from 78 to 150 m2 of living space. It is a piece of paradise at an altitude of 1,300 meters, a unique cosmos with natural luxury and country life.
A special highlight of the new alpine architecture is located in the Eggental Dolomites. Not only because the Oberholz hut is located at over 2000 meters, but also because tradition and modernity meet here at eye level.