Hed Mayner, an Israeli-born designer, has rapidly gained recognition for his unique approach to menswear. With a background that blends traditional tailoring with an appreciation for Israeli street style, Mayner brings a fresh perspective to fashion. He’s known for creating oversized, voluminous silhouettes that challenge traditional notions of masculinity and elegance, making his designs equally appealing to both men and women.

During the first lockdown in Austria, Graz-based fashion designer Bettina Reichl stumbled upon a very special project – in the form of a sheep: Project Weidekleid. Here’s how an acquaintance with an animal was turned into incredibly sophisticated fashion pieces that changed people’s relationships and thoughts during the manufacturing process.

Systematic, nalytical, focused. And mindful of feasibility. That’s how Graz-based product designer Lukas Klingsbichel describes his way of working. Because it’s only when something is really feasible that reality can be changed – and that’s what he’s interested in …

With over 35 years at the forefront of fashion, UNDERCOVER fuses the raw power of punk culture with avant-garde aesthetics and masterful craftsmanship. At the heart of it all is Jun Takahashi – a designer whose creative philosophy, “making art, not clothes,” defines the brand’s USP: clothing as a visual and cultural signal – a pleasant noise in everyday life.