Jumping into the lake completely carefree even before breakfast. A picnic on the lakeshore. Chilling hours on the beach. A yoga session on the jetty. Alpenhotel Kitzbühel is located directly on Schwarzsee, the warmest lake in Tyrol. Lifestyle, design and summer delights combine here with relaxation in nature and excellent opportunities for golf.

The SEPP boasts Alpine charm, modern twists and delightful coolness – you might call it exSEPPtional. The hotel doesn’t just blend old and new, tradition and contemporary influences – it also brings all of its guests together, in line with the philosophy that you’re never alone when surrounded by others. We found out why the hotel is only open to those over 21, whether SEPP is better in summer or winter in Maria Alm and what they actually mean by “open door, open mind”..