Taking inspiration from this quote by Hermann Hesse, I want to see every single moment as a new beginning, as the start of a new story with a happy ending. But in tough times – like during a pandemic – I admit that it’s not always easy to maintain this state of constant joyful anticipation …

On × Bang & Olufsen: Innovation, Design and Performance

It was not only the connection between sound and sport that sparked a collaboration between Bang & Olufsen and On, but a shared fascination in deepening human experience through design; Music and running are fundamental ways for us to experience the world. On 16 July, On launched its latest elite competition shoe, the Cloudboom, together with Bang & Olufsen’s first sports product, the Beoplay E8 Sport On Edition wireless headphones …